posted in Technology

YouTube announces monetization changes that make it harder for new creators to make money

cross-posted from: https://piefed.world/c/tech/p/1327151/youtube-announces-monetization-changes-that-make-it-harder-for-new-creators-to-make-mone

New creators applying for YouTube Partner Program (YPP) will need 8,000 qualified watch hours in the last 365 days, or 20 million qualified Shorts views in the last 90 days. The entry thresholds for our Fan Funding and shopping products remain unchanged.

Old requirements for comparison:

1,000 subscribers with 4,000 watch hours in the past year or 10 million Shorts views in the past 90 days.

blog.youtube/news-and-events/youtube-partner-program-updates-2027-new-opportunities-earn/
blog.youtubeNew opportunities to earn and changes to the YouTube Partner ProgramWe’re making important changes to help the YouTube Partner Program remain the leader in the creator economy.

Replying to @⁨MurrayL@lemmy.world⁩

It doesn't. This is just adding more money to creators who reach certain tiers of engagement. This doesn't make it any harder for new channels to earn.

The change that made it harder for new channels happened years ago, back in 2018 after the adpocalypse fallout when they increased the watch time requirements and removed a bunch of channels from YPP.

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