Replying to an earlier post

Back when they had the Curiosity Stream bundle content discovery basically didn’t matter, because they barely had any content. You could check the site like two or three times a week and there’d be like 4 or 5 new videos each time.

It’s expanded a huge amount since then. And they’ve added a larger degree of content discovery stuff. Personally I mostly just go straight to the “Latest Videos” section (which, unlike the confusingly-similarly-named “New Releases” section, only shows the latest videos from channels you follow), but there are a bunch of other ways you can let it suggest content to you.

Replying to @⁨Fredselfish@lemmy.world⁩

Payments are all so fucked up. If you watch a lot of YouTube in your niche, what you really want to do is spread the amount of a subscription among the people you watch.

Flattr was the original attempt but it had a chicken/egg problem so nobody adopted it.

Patreon used to be great for this - by bulk billing all your patreons once a month they worked around the “a $1 charge means 30% goes in credit card fees” but they couldn’t be bothered to explain this to people and were too addicted to Apple/etc payments that had to change each patron subscription to separate charge so if you’re not supporting anyone at anything less than $5/month why even bother, you’re just funding the banks.

Credit card/banks could have innovated here but they’re too comfortable in their position.

Crypto could have solved micropayments if it wasn’t literally just all scammers scamming each other 24/7.

Ironically YouTube Premium is probably the best way since they take a 45% cut and then spread the rest among everything you watch by view time, but Google has zero trust among users so everyone assumes it’s a scam somehow. (edit: OK so Google just changed their cut to 70%, WTF ok now it is a scam, fuck Google)

Replying to an earlier post

I have no clue how common adblock is among YouTube users, but there’s probably a bigger chunk of pornhub viewers on mobile.

Pornhub is also in an unique place, given a lot of advertisers won’t advertise there. Pushing prices down, but simultaneously a different set of advertisers can only advertise there. Pushing the price up. I have absolutely no clue whether or not pornhub charge more per ad view than Google ad services on average

Replying to @⁨architect@thelemmy.club⁩

likely because they know no one would pay for it. YouTube would die overnight(in terms of content creation). The only people remaining would be the people like Markiplier or the huge content creators that made it big way early on, and even then, I think you would expect heavy resistance against the big content creators just because they’re gonna be the ones that are fronting the majority of the bill just due to how many videos they have uploaded.

YouTube would have better chance of survival requiring a subscription to watch the platform than if they were to try to get content creators to pay for storage, it would be content source suicide.

Replying to an earlier post

Nah, they hate signing checks. Not that long ago, they had a push to bring views to smaller creators, and my algorithm definitely shifted to people with hundreds to thousands of subs, instead of the hundreds of thousands to millions folks.

Now they raise the payment threshold.

Result: big creators get less traffic (money) to “boost small creators”, small creators get less money because they’re too small. YouTube gets to keep more cash.

Replying to an earlier post

I subscribed to YouTube Red back in the day, when that’s what it was called.

Then circa early 2018 they changed the rules for monetisation from the previous 10k lifetime views to 1k subs & 4k watch hours over 12 months. That was when I unsubscribed from Red and installed an ad blocker. I had always been anti ad-blocker because my view was that people creating content deserve to get paid for it. That’s still my view in principle, but the increasing enshittification of the web thanks in no small part to shit like this from Google has meant I weigh the pros & cons differently. YouTube showed me very directly that they don’t care about supporting their creators. So I decided I didn’t want to support them anymore. It’s not like this was the first problem…the whole “where’s the fair use” thing came before that, and many other events besides. But cutting off small creators like that, without even grandfathering in existing creators who had been monetised with that threshold, was the last straw for me.

It was also Google’s fault that I moved from Ad Block Plus, which I chose specifically because of its “acceptable ads” policy (basically: let through ads that aren’t obnoxious), to uBlock Origin, which lacked such a policy, after YouTube tried blocking ad blockers from YouTube, and UBO was quicker to adapt.

That’s twice now that Google’s own actions have directly led to me supporting them less than I used to. This won’t be the third time, but only because I have no more cuts to give.

Replying to an earlier post

YouTube says the changes are being introduced to “keep pace with the growth of YouTube, which now sees over 200 billion daily Shorts views and over a billion hours of watch time on TV” every day.

This reminds me of some past employment positions I had with extremely lucrative companies that, upon several employees having pushed and developed their skills to be able to reach production quotas (despite increasing safety hazards), simply raised production standards to avoid paying what was promised (certainly not meeting the threshold of what workers are worth).

In short, if you are a content creator on YouTube, do it for the love of your hobby and make money with your day job.

Replying to an earlier post

In short, if you are a content creator on YouTube, do it for the love of your hobby and make money with your day job.

The problem with this is that if you want to get any exposure you have to keep the algorithm happy and the algorithm wants consistent release schedules which means you’ll always have that hanging over your shoulder and fucking up once means nobody will ever see your video in the sea of millions of other videos. It’s an absolute meat grinder which is why so many channels fade out and why people try to do it full time.

Sure you can upload as a hobby but if people aren’t watching it, why go through all the trouble?

Replying to @⁨Evotech@lemmy.world⁩

Yeah almost everybody starts from zero but the thing that boosts them up from that is typically the algorithm or ‘winning the lottery’ with some video that goes viral on other platforms. Imagine starting a band with your buddies for fun but you’re forced to play shows every week at the local bar for no pay. If you don’t see a return from that at some point, most would give up before long. I watch a lot of automotive youtubers who start out working on cars in their garage and a few have blown up big while most, at a certain point, just stop uploading or maybe upload once every 6 months before trying again and quitting again. Even ChrisFix with his tens of millions of subs has basically given up (though I think his situation is different where he can just coast off merch sales and revenue from past videos).

Replying to @⁨mrdown@lemmy.world⁩

good. hopefully this will improve the quality for the first time in 14 years or so. Monetization is essentially synonymous with enshittification. Less monetization -> less enshittification. Less need to put stupid red arrows and bug eyes on your thumbnails. etc. I don’t even care if youtube is just straight taking all the difference. Anything to decrease the number of people who are in it for the money is good.

Replying to an earlier post

YT is also requiring a lot of people to work for free.

It’s really not. No more than a casino is requiring you to roll dice and flip cards.

People can just… not host their shit on the site. Or not be in the influencer/content creator business entirely.

People are being baited into doing this work. People are being scammed and lied to about their prospects. But nobody is actually making you do this shit, much less do it for free.

Imagine if a mechanic’s boss told her they wouldn’t pay her until she changed the oil in 800 cars for free.

She’d be crazy not to pick up and work somewhere else. Or hang her own shingle.

But that’s the hitch with YouTube. It’s not just not-paying-you. It’s also hosting your media for free. What you’re really trading on isn’t revenue from YouTube, it’s free hosting services. And then you need to monetize the content yourself, if you want to generate an income.

Case in point - Ms Rachel isn’t getting rich off her (wildly popular) YouTube channel nearly so much as her toy line and her celebrity appearance fees. Similarly, guys like Tucker Carlson and Alex Jones do commercial line reads right in the middle of their shows, fully independent of what YouTube injects. Adam Friedland and Justin Rozniak do paywalled episodes through Patreon. Mr. Beast sells shitty snack food.

Everyone who has made a living on YouTube has ultimately collected the bulk of that money from outside YouTube.

Replying to an earlier post

It’s honestly insane and kinda selfish and self-defeating to say that the response to a bad situation is to just take your business elsewhere.

Like…we can’t just write off everyone else’s misery and suffering because you personally found a way to avoid it.

That is literally 99% of the world’s problems and thank you for providing a brilliant example at the lowest moral stakes possible.

Replying to @⁨BillCheddar@lemmy.world⁩

Like…we can’t just write off everyone else’s misery and suffering because you personally found a way to avoid it.

The degree of privilege required to even entertain making a living as a YouTube starlet is astronomical.

And, again, free video hosting and distribution! That’s why 99% of people put videos in YouTube. You can host something and pass it around without needing a self-hosted solution to manage it.

That’s the business model. It’s not Netflix

Replying to an earlier post

I write, edit, record, and publish everything I create, all by myself.

Patreon, Nebula, even Audible will give you a better cut of the proceeds.

Devaluing smaller creators is going to mean more AI slop

Video slop is even less commercially viable than the audio, pictures, and literature.

Sora got yanked off the market inside a few months due to how badly it burned tokens for video nobody wanted to look at.

Replying to an earlier post

I used to display Google ad links on my site, they accumulated value - slowly, but Google would only cut a check when you reach $100 worth of ads shown. My earnings approached $100 like an asymptote, halfway there in the first 6 months, 3/4 in the first year, 7/8 in the second year, 15/16 in the third… never did quite reach $100, and so my payout for all my effort and showing of their ads remains to this day $0.

Replying to an earlier post

I wouldn’t count on it, my wife has been trying to the best of her abilities and at the limit of our financial reach…it’s been 10 years so far, 20k on insta and recently picked up YouTube which was now getting close to getting paid pennies…but not anymore it seems.

You either have to get lucky or have the funds and means to keep pushing yourself into the system until you trip over success.

My wife had a single sponsor which paid her €20 per month but being sponsored by them led to her followers expecting her to behave like customer support 24/7.

She now has this co-op with a printer resin company where she gets a percentage of each sale…she made zero in the past 10 months of pushing the product.

At least she’s happy for being able to share her interest and hobby with a fuckload of other people.

Replying to an earlier post

I had a video of a newsworthy event a while back that went viral, and I made over 5 grand on it over the course of about 2-3 years when YouTube changed its monetization policy to require like 10k subscribers or something before the creator could monetize.

The video didn’t stop getting views. It had a spike in views just a few weeks ago when something similar happened in the same area. But I haven’t made any money from it in like 8 years.